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Today's Sears Home Catalog Report

Digital Printing vs. Press Printing – A Comparison Guide

Digital Printing

Less expensive – Digital printing is a direct-to-paper printing process. As a result, it often runs about one-half of the cost of press printing.

Lose color accuracy – Digital printing is a four-color printing process. Four colors – cyan, magenta, yellow, and black – are printed in tiny dots that when visually mixed together, create various colors. This, in addition to the different set-ups and settings on the machines from press-to-press, batch-to-batch and printer-to-printer, can produce a wide range of different color results. You can never be certain what youÂ'll get.

Lose color range – Four-color printing has limitations on the bright...
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